Tuesday, September 6, 2011

Logos

Coca-Cola, Disney, and GE logos all utilize organic, flowing lines that are both dynamic and pleasing to the eye. The text is a bit detailed in all three, but it is balanced by a monochromatic color pallet. The FedEx logo uses very simple, block text but since it uses a complimentary color pallet, it still catches your eye. The superman logo utilizes both a primary color pallet and overlapping shapes making it both exciting and interesting.